Medical Program: Eliminating the Stigma in Opioid Addiction

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Eliminating the Stigma of Opioid Addiction

Eliminating the Stigma of Opioid Addiction
The opioid epidemic is one of our nation’s largest crises, and IBX’s campaign “Someone You Know” is taking steps to remove the stigma surrounding it.
  • Overview

    Complicating the already-complex issue of the opioid epidemic is the stigma that it often comes with, which defers those who so desperately need help from seeking it. Fortunately, there are organizations like the Independence Blue Cross who are doing their part in humanizing opioid addiction and encouraging those affected to find help through its awareness campaign “Someone You Know.”

    To dive deeper into this campaign, Dr. Brian McDonough is joined by the Independence Blue Cross Foundation's President Lorina Marshall-Blake.


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