Wesley Michael is executive vice president of research-excellence at TNS Healthcare, a worldwide market research consulting firm for the pharmaceutical, biotech and medical device industries, as well as health-focused ad agencies, media and analysts. Mr. Michael is is responsible for strategic marketing consulting, qualitative and quantitative research design and analysis, and account management. He has conducted extensive quantitative and qualitative research, including physician and consumer studies, in a wide variety of therapeutic areas for some of the world's major pharmaceutical companies. Prior to joining TNS Healthcare, he worked as a brand manager and held other senior marketing roles for McCormick and Co., Inc., and General Mills. He has an MBA with concentrations in marketing, statistics, and econometrics from the University of Chicago and a bachelors degree in English from the University of Pennsylvania.