ReachMD®

AD Creative

types and specs

header-logo

Website banner ads

DeviceNameSizeMax file sizeAnimationAcceptable formats
Desktop RMD website
Desktop speciality websites
Mobile
Leaderboard
Medium Rectangle
Leaderboard
Medium Rectangle
MobileLeaderboard
728x90
300x250
728x90,970x90,970x250
300x250
320x50
100kb
75kb
Max 30seconds/3 loops
JPG, PNG, GIF, HTML5*----with or w/o----Destination URLor 3rd party tags

Email display ads

DeviceNameSizeMax file sizeAcceptable formats
Desktop/MobileMediumRectangle300x25080kb at 72 DPI
JPG, PNG,GIF (Static or Animated)----with or w/o----Impression pixelDestination URL

Radio audio ads

StationLengthFormat
RMD RadioOncology RadioRheumatology RadioCardiology Radio15s, 30s, 45s, or60s spotsWAV file (44.1k 16 bit or 48k 16 bit)Volume level set to -14LUFS

Website video ads

DeviceNameSizeMax file sizeAcceptable formats
Desktop/MobilePre-roll, mid rollIn-stream, maximum 60 seconds20mbMP4, MOV, VAST

Ad tags and tracking pixels

Overall 3rd party tracking and tag policy:

  • We must receive access to the campaign data to accept the tags and tracking pixels. If we are not given access to the campaign, we will not accept the tag or tracking pixel.
  • Any external or 3rd party tracking must be disclosed, tested, and receive approval by us beforebeing implemented on the platform.
  • 3rd party tracking tags for all campaign creatives must be HTTPS compliant.
  • For Double Verify tags our account is info@reachmd.com.
  • For DCM/GAM tags and tracking pixels our account is ushcanalytics@gmail.com.

Website banner policy:

  • 3rd party ad tags are accepted from most major ad servers.
  • We do not accept blocking tags.
  • We do not accept impression pixels for image banners.

Email banner policy:

  • We do not accept script-based tags in email (javascript, ins, iframe, etc).
  • We do accept impression pixels. It should always be a 1x1 IMG.
  • We do accept click tags and other tracking URLs.

Blacklists/blocking lists